As the internet continues to grow and become an increasingly integral part of our lives, the importance of good web design is only going to become more and more important. A well-designed website can be the difference between a successful online business and a complete flop.
That being said, creating a dental website can be a daunting task. There are so many things to consider, but, as you may have guessed, design is one of the most important to keep in mind!
So, if you’re struggling to create a wonderfully-designed dental website, here are some tips to help you out:
1. Keep it Simple
When it comes to design, less is definitely more. You want your website to be easy to navigate and understand. Cluttered designs can be confusing and turn potential patients away. So, keep to a design that’s sleek, attractive, and simple, not one that looks like a colored mess!
2. Use High-Quality Images
First impressions are everything, so make sure to avoid using stock photos, as they can look fake and uninviting. Rather, high-quality, professional photos. This gives them the impression that you’re a professional company that cares about quality and so much more.
3. Use White Space
White space is your friend. It makes your website more visually appealing and easier to read. But of course, too much or too little of it will hurt your website one way or the other. Too much, and your website may look plain and spaced apart. Too little, and your website looks crowded. Strike the right balance!
4. Use Testimonials
Testimonials are a great way to build trust with potential patients. That’s because people love to listen to what other people have to say. In other words, they tend to trust the words of another customer. So, make sure to include testimonials from actual patients. You can also include testimonials from staff members, but focus on real patients more!
5. Include an Appointment Request Form
Make it easy for patients to request an appointment by including an online form. Be sure to include all the necessary information, such as name, phone number, and appointment date. That way, patients can easily book a time to visit you, and you can stay on top of all the upcoming appointments!
6. Optimize for Mobile
More and more people are using their smartphones to browse the internet. In fact, over half of every online visit is done on a mobile device! As such, make sure your website is optimized for mobile devices, or you could be missing out on potential patients!
All in all, by following these simple tips, you can create a dental website that is both professional and inviting. But of course, saying is much easier than doing, and this is the case when it comes to designing websites. If it were easy to design a good website, everyone would be doing it, but unfortunately, we still see tons of improperly designed websites. If you want to ensure your website is designed perfectly, we always recommend reaching out to professional designers to help do it for you! This way, you won’t have to worry much about coming up with a wonderful design that steers your clinic towards success.
617 Web Marketing are experts in dentistry search engine ranking and more. If you are looking for dental web design, get in touch with us today!